Trump Campaign Claims Google Is Trying To Remove Free Speech

December 13, 2019
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Presidential Candidates are going all out when it comes to the 2020 Election. Bloomberg is just throwing money into ads practically hoping he can buy this election and he is not alone in buying ads. But it appears Google is going to change the way ads can be distributed and both sides of the aisle are angry about it, especially Trump Campaign Manager Brad Parscale.

For a digital-first campaign, with a digital expert at the helm, Google’s new political ads policy was an unsurprising, but unwelcome move.

“It is a removal of free speech. It is a voter suppression activity,” Trump campaign manager Brad Parscale said in an interview with Fox News at the campaign’s headquarters in Virginia.

Google is severely limiting a tactic used by almost all campaigns, but perfected in 2016 by the Trump campaign: microtargeted ads aimed at very specific groups of people. Parscale believes the change in policy is payback for President Trump’s victory.

“2016 freaked them out because I used a whole bunch of liberal platforms to do it,” Parscale said. “I guarantee you, this decision came from another room full of people going, ‘Oh my God, we’ve got to stop them. They’re going to win again in a landslide and we can’t be part of it.’”

Starting in January, Google, which also owns YouTube, will only allow political advertisers to target voters using age, gender and zip code. They will no longer be able to get as granular by aiming ads at users based on their political affiliations or public voter record — even if those users have asked the campaign to contact them.”

Parscale and politicians may not like it, but at least it is an across the board thing. There doesn’t appear to be any bias about how they are doing things, as Dems will not be able to choose political affiliation for the ads either.

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