Victoria’s Secret Makes A Surprising Choice For Their Newest Model

August 5, 2019
3669 Views

Victoria Secret is known for its lingerie. The store was created in the ’70s to help men buy negligee for their female partners. They are still selling sex appeal to this day with all of their many female models showcasing the frilly and revealing undergarments. But they are making a big change that may hurt their marketing. They have decided to join the trendy inclusiveness movement and have hired a transwoman to be their newest model.

The news was seemingly confirmed by fellow Brazilian model Lais Ribeiro, who tweeted she was “so happy” Sampaio experienced her first photoshoot with Victoria’s Secret.

The 22-year-old model was also the first transgender model to grace any edition of Vogue magazine when she posed for Vogue Paris, n February 2017.”

“To be clear, we absolutely would cast a transgender model in our show. We’ve had transgender models come to castings…and like many others, they didn’t make it,” Chief Marketing Officer Ed Razek said. “But it was never about gender. I admire and respect their journey to embrace who they really are.”

It seems odd that Victoria Secret would make this choice as they typically sell to women, and in order to appeal to men. But are men going to look at the Victoria’s Secret the same way with a former man as a model? This is another case of the trans crowd ruining a perfectly good thing.

But this is not the first time something like this happened.

In 2017, Playboy broke barriers when the magazine introduced their first-ever transgender playmate — Ines Rau. The move drew immediate criticism on social media, with former porn star Jenna Jameson leading the way.

“I have a problem with it just like I have a problem with a transgender competing against biological women in sports,” Jameson tweeted. “I think it’s setting fire to an iconic brand and pandering to this ridiculous PC world we live in.”

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